Backlinks for SaaS from software, tech, marketing and business publishers. You choose the sites and approve the content before it is published.
What you get
Trusted by brands and agencies we’ve worked with
When respected sites in your field link to you, it is a signal of trust for readers, and it can send visitors who are already interested in software like yours. Links also get your brand in front of a larger audience when you are featured on industry blogs and news sites.
They don’t guarantee rankings or sign-ups. Google has said links are important but overestimated, and that a site can rank without them. Our guide to why invest in link building explains what links can and can’t do, with sources.
We build SaaS links through guest posting, niche edits and blogger outreach, on sites in your niche and markets. To see where buyers research tools, read our guide to where software buyers look before they buy.
Contact us and learn more about pricing and how we can help you with SaaS link building. Share your requirements (acceptable niches, SEO metrics, language, location and budget) and we send a curated list of relevant sites from our pre-vetted database that match your criteria.
No contracts, no subscriptions, and no set pricing!
Backlinks are one of the signals search engines use for SaaS websites. They can also bring readers, trust and relationships.
Search engines use links as one signal of the relevance and authority of a website. A good link building strategy can support your SaaS website’s visibility in search results, which can lead to more traffic and leads. Links alone don’t guarantee rankings.
When well-known websites link to you, it is a vote of confidence in your business. That can help establish your brand as an authority and make potential customers more likely to trust you.
When your content is featured or linked on popular industry blogs and news sites, your brand reaches a larger audience. That helps SaaS companies that want to grow their user base.
Links from industry-relevant sites can attract visitors who are genuinely interested in your service, which can improve the chances of conversion.
Unlike paid advertising, the benefits of link building can last for years: links from high-quality websites may keep supporting your visibility long after they are placed.
Link building often involves reaching out to industry leaders and relevant websites, which can build relationships that help your business in the long run.
Where links come from
Most SaaS link profiles draw on these kinds of sites:
Reviews, comparisons and how-to articles read by people who are choosing software.
Tech news, startup and product publications that cover new tools and the companies behind them.
Marketing, sales and growth sites, where SaaS tools are discussed and recommended.
Business, operations and finance publications, for tools that help companies run better.
Quality checklist
Every site passes this checklist before it reaches your shortlist, and you approve each one.
| Client | Traffic increase | Domain Rating | Links built | Time span |
|---|---|---|---|---|
| Swedish B2B SaaS companyRead the case study → | 327% 8.2k → 35k a month | 32 → 55 | 184 | 14 months |
Reviews
Real reviews from agencies and brands we work with.
FAQ
Answers to the questions we hear most. Contact us if you have others.
Software, tech, marketing and business publishers that fit your niche, country and language. You choose the sites from a shortlist and approve the content before it is published.
Yes. You can supply your own content, or our writers can write it. Either way, you review it before it is published.
Sometimes. It depends on the publisher and the country: some label paid content, and in some markets the law requires it. If a placement will carry a label, we tell you before you approve the site, and you decide whether to go ahead.
Google’s spam policies (updated August 2026) say buying or selling links for ranking purposes is link spam, and that paid links are acceptable when they are marked rel="sponsored" or rel="nofollow". That’s why we tell you, before you approve a site, whether a placement will be labeled. We can’t promise how Google treats any single link. Our guides to buying backlinks and link rel attributes explain more.
Links usually go live within 24–72 hours after you approve the content.
No. The sites belong to independent publishers with real audiences, and we do not use private blog networks. PBNs go against Google’s spam policies and can put your site at risk.
Yes, but they are not the whole picture. Studies show that AI tools often cite pages that do not rank in Google’s top 10, and that how often a brand is mentioned across the web goes hand in hand with how visible it is in AI answers. Google says no special optimization is needed for its AI features. So we build links that help your pages rank, and placements that put your brand on relevant sites. We cannot promise rankings or AI mentions. The evidence, with sources, is in our guide to the future of link building.
Tell us your niche, markets and budget. We’ll send a shortlist of sites to choose from.
