Netlinking is an SEO strategy that seeks to develop and increase external hyperlinks on a website. Indeed, the word hyperlink refers to all the hyperlinks from external websites that point to a single website.
The primary goal of netlinking is to boost a website’s reputation on Google. Studies show that websites with a more robust netlinking profile rank better on the Google search engine. Netlinking also seeks to boost site traffic and reputation.
Netlinking is critical for both SEO and digital marketing. A strong backlink profile is a magnet that keeps attracting new web traffic. It also has a direct impact on website visibility and can make a difference in search engine ranking. A well-thought and consistent link-building campaign also provides a powerful referencing network that can position you as an authority in your industry.
The primary function of external hyperlinks is to take internet users from one website to another. By so doing, it allows the users to discover new information and find all the resources they need in a single search session. They don’t have to go back to Google search to find additional resources.
Thus, SEO backlinks offer one of the best ways to generate referral traffic for webmasters and business owners. As long as your links appear on the right websites, you can look forward to a steady flow of valuable traffic.
Organic backlinking is also an excellent way to boost SEO performance. According to multiple studies, backlinks are the number one factor determining ranking on search engine result pages. A stronger backlink profile has a direct impact on where you rank.
Ranking highly on search engine result pages can have a profound effect on your SEO. For instance, a favorable ranking guarantees increased visibility. Additionally, a higher ranking improves credibility. Both of these can boost site traffic.
Google is constantly seeking ways to provide the best, most accurate information to internet users. The search company also constantly seeks ways to make it easier to access such information. It’s part of the company’s mission to improve customer experiences. Thus, sites with the most inbound hyperlinks are instantly highlighted as industry leaders.
Building a strong backlink profile can elevate your brand to the industry leader status, boosting your authority and standing among your peers.
Not all backlinks are the same. To build a powerful backlink profile, you must get the basics right. The following are a few rules to observe.
Above all, invest in quality over quality. While having more links is also desirable, a few high-quality links are far better than thousands of poor-quality links. For one, Google and other search engines are against spamming. Poor quality links are often treated as spamming. Additionally, low-profile links are of very low authority and rarely attract much traffic. Link building is about seeking maximum authority and traffic.
MagFellow is one of the best netlinking companies worldwide. We understand the intricates of a successful link-building process and have the knowledge and experience to build a practical and effective backlinking campaign. Better still, our link-building campaigns are customized, ethical, and wholly transparent.
Our link-building service works in three straightforward steps.
This step involves conducting thorough research to understand your needs. Our team takes care of everything, including outreach.
This step involves securing premium link placements within the industry. Then we focus on creating high-quality content for each link, insert the links, and publish the content.
Clients can look forward to exhaustive reporting to help them make informed decisions. We send the reports twice every month, i.e., bi-monthly.
MAGFELLOW has been great to work with. They have a huge range of publishers that they work with and they provide a very professional level of personal service that you don't usually find in the SEO services space - their service and fair pricing make them the go-to option for my agency.
Alastair
Marketing Manager
Waqas and the team at MAGFELLOW have done a great job finding placement for our overflow work. They are very quick to respond and truly care about the service they provide. I highly recommend it.
Brian Douglas
Reputation Management
Happy with my experience with the MAGFELLOW team. One of the most transparent backlinking companies I've worked with. Links were built on quality content in a timely manner.
Stephan
Assisted Living Center
I have only had excellent experiences working with MAGFELLOW. They are great at communicating and always deliver work in a timely manner. Would definitely recommend their services.
Sam
HV SEO
If you want to be mentioned in mainstream publications, then you'd be crazy not to work with MAGFELLOW. Their content and relationships are second to none, - they just get it!
Phil
Operations Leader - Louder Online
See this information for first-timers if this is your first time trying out our netlinking service. Remember that our team is always happy to talk to you, feel free to submit questions through the chat box on the right or the contact form.
Do-follow links are good links. They are beneficial for your referencing because they permit search engines to point back to your website or blog. Every time you insert a do-follow link in your content,
it allows Google to index all links pointing to your website. Thus, Google can compile your backlink profile and use it for SEO purposes, such as to influence your SERP ranking. On the other hand, no-follow links don’t have an impact on SEO. These links don’t count as a point in the page’s favor, nor do they boost PageRank.
Essentially, the no-follow link instructs search engines to ignore the link. Thus, Google doesn’t count them when determining the number of links pointing to your website or blog. However, this doesn’t mean that no-follow links are useless or even negative. Although they don’t count toward SEO, no-follow links are still beneficial for your online presence. For one, no-follow links still drive traffic. Additionally, no-follow links build brand awareness and can improve your domain authority. The biggest benefit of no-follow links, however, is that they normalize your link profile. They tell Google that you’re not just interested in attaining higher SERP rankings.
The quality of your links is critical to the outcome of the netlinking campaign. High-quality links guarantee the highest possible engagement rates and high rankings, while low-quality links can only get you a handful of visitors at best. Fortunately, it’s not too difficult to measure link quality.
Key Netlinking Metrics
The first step in measuring backlink quality is to assess the metrics behind the link. Three metrics are especially critical here, i.e., domain authority (DA), Trust Flow (TF), and Citation Flow (CF).
Domain Authority (DA) is a search engine ranking score developed by Moz. A website’s DA describes its relevant to a specific subject area or industry. DA range from 0-100, with higher values denoting a stronger DA. Any DA rated 60+ is considered excellent.
Meanwhile, Trust Flow (TF) is a ranking metric developed by Majestic SEO to evaluate the credibility and reliability of a website and its content. It also ranges from 0-100, with higher rankings denoting a higher TF.
Finally, Citation Flow is also evaluated by Majestic Flow. It’s a measure of a website or web page’s popularity on the internet, also rated from 0-100. The higher the rating, the more popular the page behind the link. The ratio of trust flow to citation flow is crucial when choosing websites and web pages to link. Another popular Netlinking metric is the Google PageRank.
Tools for Measuring Backlink Quality
After identifying the top metrics to assess for your link-building campaign, the next step is to find the right tools for the job. There are dozens of excellent tools to consider. However, the most popular options are Ahref, Majestic SEO, and SEMRush.
We always use three and several other proven tools to evaluate the strength and quality of a backlink before selecting it for a netlinking campaign.
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The benefits of netlinking are multifold. First and foremost, netlinking improves your SEO performance. A well-thought link profile directly impacts your search engine ranking because Google and other search engines highly value authority backlinks. Another significant benefit of backlinks is visibility. This happens in two ways. First, favorable search engine result ranking guarantees increased visibility. More people will see and interact with your web pages. Secondly, netlinking involves placing your links on popular pages within your industry. The people on those websites can click on the links to visit your website. Netlinking also guarantees a boost in referral traffic and direct traffic. Readers on websites and blogs where your links appear can click the links to visit your site. Others can also search Google to visit your site.
Netlinking campaigns can be beneficial at any time as long as you have an online presence. Otherwise, your site would be isolated. Netlinking opens up your site to more people in the industry. However, don’t worry, even if you’re not sure. Our professional team will analyze your digital presence to help you determine the best time to launch a netlinking campaign. We’ll also help you design the right campaign based on your objectives.
No, you don’t. The point of Netlinking isn’t to link back to keywords but to link to valuable content. So, you just need to select a few strategic keywords for the backlink campaign.
There’s no one correct answer. From our experience, Netlinking campaigns typically last several months. Some may even last a few years, depending on the quality and link profile of the selected links and the various indicators, including the domain authority, trust flow, and citation flow. However, the exact duration is entirely up to you.
